MBA in Marketing is a management programme that focuses on marketing’s role and significance in the business world. Its goal is to prepare gifted and enthusiastic students to confront the many challenges that the Indian and global markets provide.
This programme provides students with a strong foundation in marketing concepts and abilities, allowing them to make better decisions and solve problems. Furthermore, students seeking a Master of Business Administration in Marketing can choose from a range of career pathways, each of which is distinctive and exciting in its own right.
A specialisation increases work skills, instils business principles, and aids in personality development, so adding one to your profile is always a good idea. These courses have a wide range of applications in the workplace and will help you develop professionally and personally.
Apart from that, post-MBA courses in India offer the option to study abroad and obtain further knowledge of international business ethics. For some motivated individuals, continuing their education through Diploma or Certificate Courses in India is beneficial because it gives them an edge in the job market.
So, are you prepared to pursue a course after completing your MBA? If yes, then scroll down to the top 10 best post-MBA courses in India and choose the one that best suits you😃✨….
List of Best Courses[Certificate and Degree] to pursue after MBA Marketing in India
Top Certification Courses after MBA Marketing :
1. Digital Marketing Certification
Because digital marketing is a new field, it is still developing. As a result, merely degrees and certificates aren’t enough to be a great Digital Marketer. You must have a strong desire to study, research, and find new trends in the industry and in the digital realm.
A Digital Marketing Certificate can help you get started on your path to a successful career in the field. You may understand and master the whole terrain of digital marketing and digital channels by taking professional certification courses in digital marketing.
The duration of this certification course is 3 months to 6 months.
- Market Research Analyst
- Content Marketer/Manager
- Digital Marketing Consultant
- SEO Manager/Professional
- PPC Search Manager
The average salary after completing this certification is 3 lakh per annum to 6 lakh per annum.
2. Media Planning Certification Course
Media planning is both an art and a science when it comes to maximising a client’s earnings across a variety of networks, including search, social, email, and display advertising. The more visible your website is, the more trustworthy your brand is.
Media planners at advertising companies are the most common people who undertake media planning. To maximise ROI on media spend, media planners must collaborate with media buyers and the client organisation to design a strategy. Media planners must be well-versed with the organization’s brand and target audience, as well as numerous media outlets and emerging media trends.
The duration of this certification course is 2 months to 5 months.
Job Profiles in Media Planning:
- Media Planner
- Media Buyer
- PPC Analyst
- Campaign Manager
- Advertising Manager
The average salary after completing this certification is 6 lakh per annum to 10 lakh per annum.
3. Product Manager Courses
Product management is a course offered by numerous online websites. The student will learn about product planning, organisation, forecasting, development, and, finally, marketing. They will become accustomed to this procedure as they will be required to use it for the remainder of their employment. The development of new items will be familiar to the students. Throughout the course, they will receive everything necessary and appropriate instruction from their lecturers as well as working professionals with years of experience to assist them build their knowledge. The course assists students in learning and applying skills that are essential in a difficult professional circumstance.
The duration of this certification is around 3 to 10 months.
- Product Analyst
- Associate Product Manager
- Product Designer
- Product Owners and Heads
The average salary after completing this certification is 4 lakh per annum to 8 lakh per annum according to payscale data.
4. Retail Certification Course
The complete certificate programme in retail management provides students with a practical grasp of the retail industry, including topics such as retail buying, category management, retail store operations, and customer marketing. The certificate programme provides participants with a practical understanding of the whole retail industry and prepares them for a successful career in the industry. The courses also provide learners with the tools and terminologies they’ll need to survive and thrive in this rapidly expanding industry.
The duration of this certification programme is 6 months
- Retail Manager
- Customer Care Executives
- Marketing Executive
- Store Manager
The average salary after completing this certification is 2 lakh per annum to 9 lakh per annum.
5. Six Sigma Certification Courses
Six Sigma is a statistics-based data-driven improvement strategy that aids in the reduction or elimination of faults or difficulties related to a company’s products or services in order to develop an effective and efficient business. Six Sigma processes is a methodology that aims to improve corporate performance and efficiency. As a result, other businesses are clamouring for a better knowledge of the process.
Coursera, Alison, Management, and Statistical institutions are some of the online and offline venues that provide an overview of the Six Sigma process through an integrated module or a distinct course. The length of time it takes for different institutions to complete the certification courses and for different charges, fluctuates.
The duration of the certification course alters from one website to another ( Few hours to months)
- Business Optimization Specialist
- Supply Chain Manager
- Business Process Analyst
- Data Analyst
- Project Manager
The average salary of an individual after receiving a specialization certificate for these courses is 2 lakh per annum to 22 lakh per annum and it depends on expertise and level of certification.
6. Risk Management Courses
The process of discovering, assessing, and controlling threats to an organization’s capital and earnings is covered in the risk management course. Risk management courses are provided in India at several levels, including diploma, certificate, UG, PG, and PhD. These courses are available in both online and offline formats.
Many online websites, such as Coursera, offer certificates for free, while others, such as Udemy and edX, charge a small cost for these certifications.
The duration of these courses depends on the choice of specialization spanning from 6 months and to 5 years.
- Risk Governance
- Risk Modeling Enterprise
- Risk Management Consultant
- Head of Market Risk
- Investment Risk Analyst
The average salary after completing the respective courses is 2 lakh per annum to 15 lakh per annum and it depends on degree of specialization.
Top Degree Courses to pursue after MBA Marketing:
7. P.hD. in Business Administration
A Ph.D. in Business Administration is a research-based degree that lasts three to five years. The course’s purpose is to produce students with a deep analytical understanding of business foundations. It includes topics like KPIs, management, quantitative and qualitative procedures, and more.
The primary objectives of the course are to apply scientific methodology concepts to business inquiry, as well as to develop analytical skills and undertake business research. Understanding and improving measurement, scaling, and sampling procedures, which are critical business tools, is also a top goal.
- Candidates must have completed 10+2+3+2 or 10+2+4+2 years of full-time study at a recognized university or board.
- Candidates must have completed a master’s degree programme in the relevant discipline, such as an MBA, MPhil, or any other master’s degree programme.
- In master’s degree programmes, they should have received a minimum of 55 percent.
- UGC-NET and ICAR NET are two entrance tests that are taken into consideration for admission to Ph.D. Business Administration programmes.
The duration of this doctorate programme is 3-5 years.
- Assistant Manager
- Events Executive
- Administration Manager
- Business Administrative Executive
The average salary of an individual after completing this doctorate programme is 7 lakh per annum to 18 lakh per annum.
8. Ph.D. in Finance
Ph.D. Finance is a finance doctorate programme. It is a research-based course that prepares students for a successful academic career. Ph.D. Finance focuses on advanced topics such as share valuation, privatisation and globalization, business environment meaning and definition, cost and management accounting, industrial growth and structural changes, and so on.
Students pursuing a Ph.D. in finance are educated in areas such as statistics, investments, economics, and corporate finance theory. In addition, as part of their course curriculum, students will be exposed to a variety of markets and financial products. Ph.D. in Finance is a research-oriented programme designed for those who want to pursue a career in academia or research.
- Students must complete their post-graduate studies in topics such as accounting, economics, and other relevant topics.
- In addition, the student must have a minimum of 55 percent in their post-graduate course. Candidates who are SC/ ST/ OBC/ PwD are given a 5% mark reduction.
- Candidates must participate in the admissions process, which includes a written entrance exam and a personal interview.
The duration of this doctorate course is 3 years.
- Credit Control Manager
- Finance Manager
- Corporate Banking Executive
The average salary of an individual after completing this doctorate programme is 5 lakh per annum to 14 lakh per annum.
9. Ph.D. in Marketing
A Ph.D. in Marketing is a three to five year full-time doctorate programme. This is a professional degree that intends to prepare students to teach and do research using a variety of courses that focus on theoretical aspects of marketing. Students will explore quantitative models in marketing literature and learn how to analyse and assess current models in this course. Students spend a lot of time thinking about challenges like research design, measurement and scaling, and data gathering.
Marketing models, statistics, research techniques, marketing, and public policy marketing theory, and other topics are covered in this discipline.
- A Master’s degree or MPhil in Marketing is required of the student.
- He or she must receive at least 60% of the total grades from any accredited university.
- The primary prerequisite for admission to this programme is that you must pass the entrance examination with the required cut-off scores.
- In addition, the students must do well in the Personal Interview round.
The duration of this doctorate course is 3 to 5 years.
- E-Marketing Manager
- Internet Marketing Manager
- Market Research Analyst
- Marketing Communications Leader
- Resident Marketing Executive
The average salary of an individual after completing this doctorate programme is 2 lakh per annum to 10 lakh per annum.
10. Masters in Data Science
After graduation, a master’s degree in data science is one of the top options. Because, in a world where 2.5 quintillion bytes of data are produced every day, a professional who can arrange this data to deliver business solutions will be in high demand, data science has acquired the nickname “the best job of the twenty-first century.”
With the Big Data craze showing no signs of abating, worldwide organizations are scrambling to hire Data Scientists to help them manage their mission-critical data.
- Because this is a Master’s programme, having a Bachelor’s degree is required.
- Various entrance exams for different institutes might be conducted for final selection.
The duration of this course varies between 6 months to 2 years as it is present as a full-time as well as a part-time course.
- Business Intelligence Manager.
The average salary of a master’s graduate in Data Science is 6-7 lakh per annum according to Payscale.com.
The above is a list of some of the excellent courses to pursue after MBA Marketing in India. We hope that we provided the best information regarding your query and helped you to pursue your interest in a given programme.😊🌈